Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Toyota will push safety in ad blitz

Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.

Fiat demonstrates (for us prudes) how to sell cars, the Italian way

Italians are nothing if not imbued with salaciousness. At the Los Angeles Auto Show last week, Fiat leapt upon this fact with a seemingly undiscovered gusto, like a high-school kid who just had his first beer and is—as we speak—rushing to his friends to tell them all about it. You can watch the thing here in its entirety.

Fiat 500L MPW stars at the 2013 Frankfurt Motor Show

The Fiat 500L MPW – or Multi-Purpose Wagon, to give it its proper name – is making its debut here at Frankfurt 2013. Building on the lifestyle-orientated 500L, the MPW is meant for “living life to the full,” according to Fiat. As such, the 500L MPW (also known as the 500L Lounge on the continent) offers more practicality, with a ‘5+2’ seat configuration.